About dan taylor

I understand both sides of the content equation

Because I’ve been there

TL;DR: Former tech journalist turned Director of Content at a PR agency. I've worked both sides of the media equation. I’ve worked on pitches and release stories, and I've decided which ones get published. This dual perspective makes my content strategy and communications work more effective.

Most content strategists come from one world or the other.

As a content strategist and editorial photographer based in London, I've built my career across the divide: as a journalist covering European tech for outlets like Tech.eu and The Next Web, and as Director of Content at CEW Communications, a London-based PR agency working with startups backed by Y Combinator, Exor Capital, and ABB Technology Ventures, to name a few.

This dual perspective is rare, and it's what makes my tech startup content strategy and founder communications work more effective.

I know what type of questions journalists are going to ask and what materials they need in advance of taking on a story.

I'm well-versed in positioning technical concepts so that they land with investors, media, and customers alike.

And I can do it through both written and visual storytelling.

A woman with shoulder-length dark hair, wearing a black top and gold hoop earrings, standing against a neutral background.

“If you want to work with the best, talk to Dan. I frequently suggest him to entrepreneurs for news coverage because he brings the A-game: an analytical mind, writing chops, natural-born curiosity, a friendly demeanor, and to top it off, he's a stellar photographer! You just can't easily get this all-in-one kind of talent.”

Elisheva Marcus
VP Communications at Earlybird

Two men standing with crossed arms among flying invoices and documents in an office.
A woman with short, spiky hair, wearing a black blazer and a black t-shirt with a white gear and star symbol, standing against a black background.
A woman and a man sitting on blue stadium seats having a conversation.
Black and white portrait of a smiling man with gray hair and beard, wearing a suit jacket and button-up shirt.
A woman in a blue astronaut uniform with an 'Interstellar' patch on her shoulder, standing indoors with her hand on her hip.
A group of seven diverse adults in a modern living room, some sitting on a beige sofa and others standing behind, smiling at the camera.
A middle-aged man with gray hair, wearing a brown plaid blazer and black shirt, leaning against a tree outdoors and looking off into the distance.
Portrait of a man with short brown hair, beard, wearing a black long-sleeve shirt, arms crossed, against a white background.
People attending an event with a large red screen in the background displaying the text "felix CAPITAL" and the numbers 45.
A portrait of a young man with one side of his face illuminated and the other side in shadow, wearing a white T-shirt with yellow design, against a black background.
Crowd of people socializing at a busy bar or event space with large windows, bottles on shelves, and industrial decor, illuminated by warm sunlight.
A man is speaking at a conference on a stage with a large screen behind him displaying colorful text about the "Annual General Meeting 2025." There are a few people seated in the audience watching the presentation.
Two men sitting in red chairs on a stage, engaged in a conversation in front of an audience, with bright stage lights shining down and colorful lighting on the walls, in a large auditorium.
A woman with curly hair wearing a red blazer and light blue jeans standing in a greenhouse illuminated with pink grow lights.